Production-ready commerce foundation with a storefront, checkout, and staff admin in one codebase.
Catalog, cart, orders, and a full admin with audit logs. Ready to customize in 4–6 weeks.
- Time to customize
- 4–6 weeks
- Modules
- 7 modules
- Built with
- Next.js · NestJS · PostgreSQL · Redis
Overview
What this foundation
solves.
The usual way to launch a store is to rent a platform and pay for every gap in it. A theme here, an app for reviews, another for coupons, a per-seat fee for staff accounts, and a transaction cut forever. It works until your catalog or your workflow stops looking like everyone else's, and then you are extending someone else's product from the outside.
This foundation is the whole thing in one codebase you own. The storefront handles category browsing, search, wishlist, accounts, and cart-to-checkout. The admin behind it manages products with variants and statuses, orders, customers, coupons, reviews, categories, and homepage banners - with audit logs recording who changed what.
It suits D2C brands, multi-category storefronts, and marketplace operators who expect to customize pricing rules, checkout, or fulfilment, and who would rather pay for engineering once than pay a percentage of revenue indefinitely.
Built for
- D2C retail brands
- Multi-category storefronts
- Marketplace operators
Industries
Time to customize
4–6 weeks
From kickoff to production, including your customization and data migration.
Key Capabilities
What it does
out of the box.
Every capability below is running today. Customization changes how they behave for you - it does not build them.
Product Catalog & Filters
Products with brands, variants, categories, pricing, and active or inactive status. Category landing pages and collections on the storefront.
Cart & Checkout
Cart, wishlist, customer accounts, and a checkout flow built to hold up under load rather than to demo well.
AI Search Assistant
Natural-language product search for customers who describe what they want instead of guessing your category names.
Order Management
Orders with line items, customer, status, and history. Support sees exactly what the customer sees.
Customers
Customer records with order history and account details, so repeat buyers are visible rather than anonymous rows.
Coupons & Promotions
Discount codes and promotional rules managed from the admin, without a developer or a third-party app.
Customer Reviews
Product reviews with moderation, so the ratings on your storefront come from your own data.
Role-Based Access & Audit Logs
Staff roles with scoped permissions, and an audit log recording who changed a price, a product, or an order.
Screenshots
Real screens,
running today.
Captures from the working system, not mockups. Click any screen to enlarge it.
Modules
Everything included
on day one.
Modules are independent. Remove what you do not need and the timeline gets shorter.
Technical Foundation
The stack
underneath.
Boring, proven, and fully yours. You get the complete source code at handover.
Frontend
Next.js
Storefront and admin
Backend
NestJS
Modular REST services
Database
PostgreSQL
Relational, transactional
Cache
Redis
Sessions, carts, hot catalog reads
Deployment
Docker
Reproducible builds
Hosting
AWS or self-hosted
Cloud or on-premise
Built-In Features
The engineering
already done.
The work a from-scratch build spends its first two months on. Here it is finished.
Customization
A foundation,
not a product.
Every deployment is customized. Nobody receives the same system twice.
Payment gateways
Razorpay, Stripe, PayPal, or a regional processor wired into checkout, with refunds handled in the admin.
Shipping & logistics
Courier integrations, rate calculation, label generation, and tracking pushed back to the customer.
Custom pricing rules
B2B price lists, tiered pricing, bulk discounts, and customer-group pricing.
ERP & accounting sync
Orders, inventory, and invoices synchronized with the system finance already uses.
WhatsApp & SMS
Order confirmations, shipping updates, and abandoned-cart recovery on the channel customers read.
Mobile app
A React Native storefront app sharing the same APIs as the web store.
This is what clients ask for most often - it is not a menu. If the change you need is not listed, it is still in scope. We fix the specification and the price before development starts.
Delivery Process
From kickoff
to production.
Foundation setup
Deployment, catalog import, branding and theme applied, staff accounts and roles created.
Business customization
Payment and shipping integrations, pricing rules, checkout changes, and custom modules.
Testing
End-to-end order testing including payment, refund, and fulfilment paths. Load testing on catalog and checkout.
Content & training
Merchandising, banners, and collections loaded. Your staff trained on the admin.
Go live
DNS cutover, production launch with monitoring, and 30 days of live operations run together.
Questions
E-Commerce Platform,
answered.
You own the code. There is no per-seat fee, no transaction percentage, and no app-store dependency for things like coupons or reviews - those are modules in the codebase. The trade-off is that you are responsible for hosting, which is a fixed cost rather than a share of revenue.
Yes, completely. Checkout is application code, not a locked template. Custom fields, B2B flows, split payments, and country-specific requirements are all changes we make in the build.
Any that publishes an API. Razorpay and Stripe are the ones we have integrated most often. The gateway is chosen during discovery and built into checkout during customization.
Yes. The storefront runs on REST APIs, so a React Native app consumes the same backend. It can be scoped into the initial build or added afterwards.
Yes. Roles scope what each person can see and change, and the audit log records who changed a price, product, or order - which matters once a team of ten is touching the catalog.
The stack is Next.js, NestJS, PostgreSQL, and Redis in Docker containers that scale horizontally. We load test catalog and checkout paths in week four against your expected peak, not a generic number.
Next step
Ready to customize this foundation?
Tell us how your team works today. We will show you the E-Commerce Platform build running, map it against your workflow, and give you a fixed scope and timeline before any development starts.
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